Social media are the most important Internet phenomenon in recent years. His great popularity has led many business sectors see them as a chance to reach his audiences in a direct, efficient and economical way. Therefore, we have decided to create a new advisory service of strategy building and training that helps organisations and companies know how to use social media like Facebook, Twitter and LinkedIn to keep in touch with their target public.
- Initial analysis: we evaluate your business current situation and the characteristics of your activity to determine the best social media channels and the best way to take profit of them.
- Boosting and monitoring: whether internally or externally, every company needs to take care of its social media profile to make it grow and be able to obtain the desired results. The figure of what many call “community manager” is responsible for this task.
- Final evaluation: now you can evaluate the results of a campaign on social media in a quite accurate way. There are resources, by payment and for free, that let you know the real impact a campaign has had and things like the achieved web traffic and the features of the targeted audience.
- Training: Companies and organisations need someone who can manage internally their presence in social media. Having trained workers in this field is now indicative of the level of competitiveness of an enterprise and its willingness to stay up to date and go ahead in a sector.
